Rupert Murdoch

Don’t blame it on the Google

by Kenny Hemphill on 13 May 2010 in Analysis

Instead of blaming Google for lost ad revenue, newspaper publishers need to work out how to make the most of visitors to their websites. Times are tough in the newspaper industry. As copy sales have plummeted, publishers, trying desperately to protect advertising revenue, have invested millions in online editions of their publications. The problem is, [...]

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