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Simplicity is ultimate sophistication

by Kenny Hemphill on 13 May 2010 in Analysis

Most people don’t care about technical intricacies – they just want their kit to work with the minimum of fuss, and that’s where Apple is hitting the mark. Search Google for the term ‘Facebook login’ and unless it has had a dramatic re-shuffle in the days between my writing this and you reading it, among [...]

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