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Friday 23rd February 2007
What would happen to Apple if Jobs stepped down? 1:30PM, Friday 23rd February 2007
'Steve Jobs is Apple's No. 1 asset.' That's the opinion of Jim Post, professor of management at Boston University, and the answer he gave to online investment site, The Street, when it speculated on what might happen if the Apple stock options probe was to bring down the company's top man.

Post went on to predict that Apple stock would immediately lose around 25% of its value if Jobs was charged by the authorities.

This would be a serious blow, as many are hedging their bets that the forthcoming iPhone and Apple TV products will push the stock even higher than it is now, and knock it out of a lull in which it has found itself for the last few weeks.

Many investors will also recall the state the company was in before Jobs' return as part of a deal in which Apple bought NeXT. At the time it was fairing very poorly, and its dramatic turn around is credited almost exclusively to Jobs' charismatic management style.

It is ironic, then, that the investors, which are the very people authorities are looking to protect with this investigation, are those most likely to suffer should any serious charges be levelled at Jobs himself.

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