Design for Print

Variable data printing for the rest of us

by Keith Martin on 18 May 2010 in Design for Print

Dynamic publishing may be the next big thing, but if it’s to really take off, the likes of Quark and Adobe must provide designers with better tools. Traditional print design is normally all about nailing things down with millimeter precision, polishing layouts and adjusting things to watchmaker-levels of accuracy. In some respects, web design is [...]

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Time to take colour control of your prints

by Keith Martin on 18 May 2010 in Design for Print

Forget trying to match colours by eye on screen. By using a tint chart or swatch, you can ensure that the finished article is exactly the right colour. Sometimes, when you need to get something done, the simplest approach is to cut to the chase. Colour matching is a case in point. This stuff is [...]

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