Apple has chosen not to absorb the VAT rise that went into effect today, with some peculiar prices as a result.
Apple TV goes up from £99 to £101, for instance, while Macs that were priced at £999 go over the £1,000 threshold — the entry-level, 13-inch MacBook Pro is now £1,020, likewise the cheapest, 21.5-inch iMac and the 11-inch, 128GB MacBook Air.
iPads now start at £439, not £429, while the lowest increase is saved for the iPod shuffle, now £1 more expensive at £40.
Apple has not commented on the decision to apply the VAT increase. UK sales tax rose from 17.5% to 20%.
For more breaking news and reviews, subscribe to MacUser magazine. We'll give you
three issues for £1
