Amazon is extending its Kindle store to any website that wants to sell ebooks.
The e-retailer has expanded Kindle for the Web from a service that allowed users to read short book samples to a fully-fledged store and ebook reader.
Bookstores and other retailers, authors, bloggers and other website owners will be able to offer Kindle books from their own sites and let their readers access the full text of these books instantly through their web browser. Site owners will earn referral fees through the Amazon Associates Program for sales made through their sites.
Amazon’s ‘Buy Once, Read Everywhere’ policy means that any books purchased on the web are automatically available on a Kindle or any other device with a Kindle app, including the iPhone, iPad and iPod touch.
‘Your reading library, last page read, bookmarks, notes, and highlights are always available to you no matter where you bought your Kindle books or how you choose to read them,’ said Russ Grandinetti, vice president, Kindle Content.
More information is available at amazon.com/kindlefortheweb.
Amazon’s announcement comes a day after Google opened its web-based ebook store.
