Apple has released its latest financial results, soaring Mac sales the highlight of another record quarter.
Mac sales rose 33% year-on-year to almost 3.5 million, helping to push total revenues above $15 billion and net profit to $3.25 billion. Apple is making more than $1 billion each month; five years ago it was making £100 million.
The company sold 8.4 million iPhones — 61% more than last year — and 3.27 million iPads, which debuted during the quarter. Only iPod sales are in decline, dropping 8% to 9.4 million, though sales of the iPod Touch grew by 48%. And Apple says that it is still gaining market share “in nearly every country we track”.
“It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple’s history with iPhone 4,” said Steve Jobs, Apple’s chief executive. “iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year.”
This is first time since 2004 that Apple has registered record sales in a “non-holiday” quarter — normally the three months to the end of the year see the highest figures. The 2004 anomaly coincided with the release of the iPod for Windows.
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Apple Quarterly Revenue, 2004–2010














